HALEN BRANDS Investment Criteria
EARLY-STAGE COMPANIES MUST HAVE THESE ATTRIBUTES:
Products in the better-for-you food and beverage spaces
Demonstrated market solution; potential category leader
Scaleable business model led by capable and passionate entrepreneur
Achieved proof of concept, with revenues from $200K-$2MM
An addressable market greater than $300MM
Pro forma CAGR revenue of 100%-250%
Seed or Series A + majority ownership opportunity
Cash flow provides profit optionality within 18 months
Comparables model a 6x-10x return in four years
Sustainable competetive advantage and defenseable value proposition
Clear path to upstream investment capital and strategic exit
We are happy to have a conversation with budding entrepreneurs, but as a rule we do not invest in start-ups. In addition to the above criteria, companies should have TTM of several hundred thousand dollars and a minimum current run rate of $1MM-$2MM.
DO YOU HAVE A COMPANY WE SHOULD LOOK AT?
If you are interested in speaking to Halen Brands about your company, products and vision, share your information with us.
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TELL US ABOUT YOUR COMPANY
We innovate and create new products.
We invest in high-growth potential companies.
We are Halen Brands.
100 Passaic Avenue
Fairfield, NJ 07004